Back to Work
sum love doula
project type
where it started
Josie Keller was establishing herself as a birth doula in Northern California, new to the business side of her practice and coming to the brand process for the first time. She had her calling. She needed everything else.
WHAT WAS BUILT
Before anything was designed, we worked through the strategy: what her business needed to communicate, who she was talking to, and what her website needed to do for her practice. From there, we developed her brand identity, designed and built her site in Wix, and set her up with a Canva brand kit so she could hit the ground running with her own marketing from day one.
Results
Josie launched with a complete brand foundation and a website that works as a marketing tool. Something she can point to at networking events, birth expos, and venue meetings that immediately communicates her compassion and commitment to the families she serves. In a space where many doulas are still operating without a web presence, it puts her measurably ahead.








